Saturday, July 20, 2013

Invention & The Facts About Mountain Dew


Mountain Dew is a popular citrus tasting soft drink that is produced by PepsiCo. It is the 4th best selling soft drink in America behind Coca Cola, Pepsi-Cola and Diet Coke. But who invented Mountain Dew? This article will answer exactly that question and also look at seven interesting facts about Mountain Dew.
Who Invented Mountain Dew
Mountain Dew was invented in 1940′s in Marion, Virginia (USA) by two brothers, Barney and Ally Hartman. It was originally invented to be a mixer drink with whiskey, and it had a very different formula to today’s Mountain Dew. The current formula for Mountain Dew was invented by Bill Bridgforth in 1958. Mountain Dew was not very well known until it was purchased by PepsiCo Ltd in 1964. PepsiCo Ltd then marketed it throughout the USA (and eventually globally) and it became a hot selling product. Throughout the 1980’s, 1990’s and 2000’s PepsiCo Ltd have brought out several varieties of Mountain Dew including Diet Mountain Dew, Mountain Dew Code Red, Mountain Dew Live Wire and AMP. So now you know who invented Mountain Dew. Now, let’s look at seven facts about Mountain Dew.
Seven Mountain Dew Facts
Fact 1: Bottles of Mountain Dew originally had pictures of hillbillies and outhouses on them to appeal to the ‘hillbilly’ market! When PepsiCo Ltd bought Mountain Dew they changed the bottle design completely.
Fact 2: Even though it is no longer designed to be consumed with whiskey, some people still mix Mountain Dew with alcoholic drinks.
Fact 3: Mountain Dew has been criticized for its high levels of caffeine. However energy drinks such as Red Bull contain much more caffeine than Mountain Dew.
Fact 4: Mountain Dew is very bright yellow-green.
Fact 5: Like many other soft drinks, Mountain Dew has been criticized for its high levels of benzene due to a toxic chemical reaction that can take place.
Fact 6: Mountain Dew contains orange juice!
Fact 7: Some people have allergic reactions to Mountain Dew as it contains Yellow No 5 (tartrazine).


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